About Us

About Me

Hi there! I’m Alice — a proud Texan, mama to three amazing kids (two wild boys and one sweet baby girl), and the creative brain behind this fun little hat shop.

After graduating from TCU with a degree in Interior Design, I spent years turning houses into homes. These days, I channel that same love for creativity into designing fun, bold, and personality-packed trucker hats that help people wear their mood.

We’re a sports-loving, joke-cracking, grill-mastering, beach-going kind of family. Whether we’re cheering at a baseball game, hitting the road for an RV adventure, casting a line while fishing, or just making s’mores in the backyard — we live for the fun moments. We’ve got a Brittany Spaniel named Millie, a kitchen that’s always busy, and a love for all things Southern and sunny.

For me, fashion should be fun and expressive. That’s why I started creating these hats — to help people show up, stand out, and maybe even get a few smiles along the way. Whether you’re shopping for yourself or looking for the perfect gift, these hats are made to brighten your day (and maybe even your outfit).

Thanks for stopping by. I’m so happy you're here. Let’s keep it light, keep it loud, and keep it fun, and whether you’re shopping for yourself or hunting down the perfect gift, I hope these hats bring a little joy, a lot of laughs, and just the right amount of attitude.

– Alice